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    • SPECIFICS OF ECOTOURISM DEVELOPMENT IN PANDEMIC CONDITIONS 

      Shvedun V., Sysoiva S. (2021-05-12)
      As one can see, in our country the situation with the number of mobile phone subscribers is good; the number of Internet users is at the level of that in Georgia and Armenia. However, in Ukraine there are problems with the ...

    • THE INFLUENCE OF CYCLING INFRASTRUCTURE ON THE ECONOMY OF THE REGION 

      Orel, A.; Nepokupna, T. (2021-05-12)
      The development of production and economic activity in those sectors of the economy and those types of economic activity that are directly dependent on the service of tourists, is an integral, system-forming form of influence ...

    • PROSPECTS FOR THE DEVELOPMENT OF RURAL TOURISM IN THE DNEPROPETROVSK REGION 

      Herasymenko, T. (2021-05-12)
      An important part of tourism development planning is the effective implementation of «pilot» projects for rural recreation, which are carried out by the regional communal enterprise (RCE) «Center for Green Tourism and Folk ...

    • TOURISM IN THE PANDEMIC PERIOD: FEATURES AND DEVELOPMENT TRENDS 

      Shapoval I., Shapoval V. (2021-05-12)
      A pandemic with closure of borders, mandatory quarantine, and restrictions on transportation between countries has made significant adjustments in all areas of our life. The tourism industry is no exception. However, this ...

    • GASTRONOMY IN TOURISM 

      Tereshchuk, N. V. (2021-05-12)
      The marketing opportunities to gastronomy tourism are being developed by the countries given importance to that issue. Tourists' wishes to experience the local tastes in the destinations and accommodation facilities have ...

    • ROLE OF HISTORICAL AND CULTURAL HERITAGE IN THE DEVELOPMENT OF UKRAINIAN TOURISM 

      Horbatyuk, N.; Shapoval, V. (2021-05-12)
      The development of tourism in a country is closely linked to the historical and cultural heritage. It is thanks to tourism that many tourist routes are laid for the purpose of acquaintance, study, knowledge of a certain ...

    • PROSPECTS OF DOMESTIC TOURISM DEVELOPMENT IN UKRAINE 

      Sarychev M., Herasymenko T. (2021-05-12)
      To ensure the revival and progressive development of Ukraine's tourism industry in the post-quarantine environment of increasing competition, it is necessary to understand the need for more quickly implementation of domestic ...

    • NNOVATIONS IN TOURISM 

      Dyba, S.; Herasymenko, T. (2021-05-12)
      Innovative technologies in the tourism industry are a requirement of the time, which allows not only to improve the quality of services, but also to rationally use all available resources for both tourists and tourism ...

    • SMART-TOURISM: NEW TECHNOLOGIES AND CHALLENGES OF MODERNITY 

      Kyryliuk, I. (2021-05-12)
      The problem of information provision and provision of services in the network of service of urban cultural tourism will be solved based on the analysis of the accumulated information about tourist objects and services. ...

    • TOURIST AND EXCURSION POTENTIAL OF ODESSA REGION 

      Shepeleva О., Melikh O. (2021-05-12)
      Today, the role of local lore in the development of Ukraine has grown significantly, because its main functions are the restoration and preservation of history, culture, traditions and national heritage with parallel ...

    • ANALYSIS OF STRATEGIC DIRECTIONS OF TOURISM DEVELOPMENT IN A PANDEMIC CONDITION 

      Protsenko, N.; Tkachenko, T.; Syry, V. (2021-05-12)
      Due to the COVID-19 pandemic, the development of the tourism industry is under serious threat. It is possible to get out of the crisis situation only with new specific approaches to the organization of tourist activity. After ...

    • PROSPECTS OF TOURISM BUSINESS DEVELOPMENT IN UKRAINE 

      Popova, T.; Krasnoded,T. (2021-05-12)
      The improvement of Ukraine’s prospects on the global tourism market is thereby caused by three components in the domestic tourism market. The first factor is an objective demand of the consumer for qualitative travel ...

    • ASSESSMENT OF PROSPECTS FOR THE DEVELOPMENT OF SOCIAL TOURISM IN UKRAINE 

      Negin, E.; Bondarenko, L. (2021-05-12)
      Tourism today has the character of a social orientation of the development goals of modern society. World experience shows that social tourism implements state support measures and can successfully develop in the interests ...

    • ALGORITHM OF FORMATION OF MARKETING STRATEGY OF THE TOURIST ENTERPRISE 

      Nelina, V.; Shevchenko, B. (2021-05-12)
      In the tourism industry, we can state a certain freedom of strategic choice: to pursue limited or broad marketing goals, to use the competitive advantages of low costs or their differentiation. Some of the approaches can ...

    • COVID-19 PANDEMIC AND RELIGIOUS TOURISM: PRESENT AND FUTURE 

      Borysova, O. (2021-05-12)
      Pandemic has temporarily halted and probably radically changed the way religious travel and rituals take place, there are at least three reasons why pilgrimage and religious tourism will not experience any long-term negative ...

    • PRACTICAL MODELS OF EFFECTIVE CRISIS MANAGEMENT AND BUSINESS IN TOURISM 

      Boryskina, Y.; Yurchyshyna, L. (2021-05-12)
      From the standpoint of managerial influence, the dynamic aspect of the development of crisis phenomena is becoming increasingly important as a consequence of the development of negative trends that can develop over time ...

    • MANAGEMENT DEVELOPMENT OF MEDICAL AND HEALTH-IMPROVING TOURISM 

      Bondarenko, L. (2021-05-12)
      The most important areas of effective management of the field of medical and health-improving services is the development and implementation of projects and programs for their development, providing an organizational and ...

    • FORMATION OF KEY DEVELOPMENT FACTORS OF TOURIST INFRASTRUCTURE DURING THE PERIOD OF PANDEMIC IN GERMANY 

      Kazantseva, D.; Shapoval, V. (2021-05-12)
      This article allows us to make a conclusion that even in the conditions of pandemic, tourism exists and develops. Internal tourism and international tourism from the nearby European countries prosper In Germany. The pandemic ...

    • CONFLICT AS A FACTOR OF COMMUNICATION DEVELOPMENT IN TOURISM 

      Naumik-Gladka K., Sliepakova K. (2021-05-12)
      In conflict situations, each interested person tries to defend the own opinion and achieve the own goals. In touristic sector a tourist would like to pay less but to obtain more touristic services. Any person in this case ...

    • PROBLEMS OF ECOLOGICAL TOURISM DEVELOPMENT IN UKRAINE 

      Grishina, U. O.; Beloborodova, M. V. (2021-05-12)
      We can also see the lack of established and working mechanisms that would ensure a constant connection between the owner of the farmstead, who is interested in selling their services and a client who wants to relax in one ...