Vlasova-Zakharchenko, M.M.Vlasova-ZakharchenkoTaranenko, I. V.I. V.Taranenko2013-06-122013-06-122008-12-10http://ir.nmu.org.ua/handle/123456789/2020enUSING CRMBRAND LOYALTYUSING CRM TO BOOST BRAND LOYALTYArticle