Demydenko, M.M.Demydenko2021-06-142021-06-142021-05-12http://ir.nmu.org.ua/handle/123456789/157957The development of digital tourism has allowed much stronger competition than before. Digital tourism has profoundly changed travel agencies. The digital transformation has enabled a multiplicity of innovative start-ups to develop tourism in general.en|DIGITAL TOURISM AS A NOPPORTUNITY FOR TOURISM DEVELOPMENT IN COMPLEX AND UNCERTAIN MARKET CONDITIONSArticle338:48