Vinogradova, N.N.VinogradovaZaytseva, M.M.ZaytsevaMakukha, Yu.Yu.MakukhaShvets, O.O.Shvets2013-06-082013-06-082012-12-06http://ir.nmu.org.ua/handle/123456789/1359enSOCIAL MARKETINGSOCIAL MARKETINGArticle