METHODS OF THE "HALL TEST" AND "HOME TEST" IN MARKETING

Yelizarov, IIYelizarovKras’ko, AAKras’koKruhlenko, LLKruhlenkoMel’nikova, I.I.Mel’nikova2014-02-092014-02-092013-12-12http://ir.nmu.org.ua/handle/123456789/3456enHALL TESTHOME TESTMETHODS OF THE "HALL TEST" AND "HOME TEST" IN MARKETINGArticle