Yelizarov, I.I.YelizarovYelizarova, K.K.YelizarovaBugai, S.S.BugaiMel’nikova, I.I.Mel’nikova2014-01-132014-01-132013-12-12http://ir.nmu.org.ua/handle/123456789/3375enMANAGEMENTTHE MANAGEMENT OF BRENDArticle