The impact of social media on the image of a company

dc.contributor.author	Krasochenko, K.
dc.contributor.author	Petrenko, O.
dc.date.accessioned	2022-07-05T10:50:04Z
dc.date.available	2022-07-05T10:50:04Z
dc.date.issued	2022
dc.identifier.citation	Krasochenko K. The impact of social media on the image of a company / Kseniya Krasochenko, Petrenko Oksana // Тиждень студентської науки - 2022 : матеріали 77 студентської науково-технічної конференції (Дніпро, 16-20 травня 2022 року) – Дніпро : НТУ «ДП», 2022. – С. 408-410	uk_UA
dc.identifier.uri	http://ir.nmu.org.ua/handle/123456789/160913
dc.description.abstract	The growing usage of social media today is affecting many spheres of life including business and the means of running it. It goes without saying that social media is a powerful tool for promoting business, boosting brand awareness, and shaping a positive brand image. The role of social media in building a company image is crucial nowadays. A key feature of social media is its openness. Social media provide a virtual network place where people can enjoy expressing their opinions, exchange opinions, share experiences, and publish and control messages anywhere anytime	uk_UA
dc.language.iso	en	uk_UA
dc.publisher	НТУ ДП	uk_UA
dc.subject	social media	uk_UA
dc.subject	business	uk_UA
dc.subject	media	uk_UA
dc.title	The impact of social media on the image of a company	uk_UA
dc.type	Article	uk_UA