The analysis of structural systems of the building plays a crucial role in the project implementation, requiring large investments at the first stage of reconstruction. Re-equip more efficiently than build a new one. Because this method is more environmentally friendly and eliminates months of approvals and building permits. In established, densely built-up cities, re-equipment may be the only possible way to make a new facility. As a result of our study, it was found that the main disadvantage is the cost, because re-equipment is a very complex and expensive process. Typically, the implementation of re-equipment is about one and a half times more expensive than construction on vacant sites. Significantly limit the construction of cultural heritage sites, memorial or religious buildings, protected areas. During the project implementation the problem is the need to take into account structural requirements, namely additional elevators, load on the air conditioning system and water supply.

Innovative technologies in the tourism industry are a requirement of the time, which allows not only to improve the quality of services, but also to rationally use all available resources for both tourists and tourism business owners. With the development of scientific and technological progress, innovative technologies in the tourism industry will develop, which allow to open new opportunities for innovators and make tourism accessible to different categories of the population.

Place branding is a sphere where such things as templates, borders or even copies are not required. The idea of the brand must correspond to the singularity of a certain territory or place. Therefore, forming the brand of the territory requires taking into consideration such important factors as originality, uniqueness, and complexity of copying. The better the individuality of this place is shown in its image, the better its perception by potential tourists to be interested in. It should be emphasized that the brand of the place cannot be implanted as its values are identified by professionals from various fields. And the most important thing comprises the fact that the brand must be based only on real features.

This article allows us to make a conclusion that even in the conditions of pandemic, tourism exists and develops. Internal tourism and international tourism from the nearby European countries prosper In Germany. The pandemic gave an opportunity for realization of innovations in environmental friendliness of tourism, which is quite actual in the 21st century. In addition, technical progress provides an opportunity to see museums, sights of architecture or just walk the streets of foreign cities without leaving home. Tourism is a very flexible sphere of human activity that can adapt to any external terms.

The development of production and economic activity in those sectors of the economy and those types of economic activity that are directly dependent on the service of tourists, is an integral, system-forming form of influence on the development of related industries. Thus, it is possible to achieve the effect of the multiplier effect of tourism on the development of other sectors and sectors of the economy. Carrying out an assessment of the multiplier effect makes it possible to more clearly define the importance of tourism for the country's economy. Based on this information, it is possible to further develop programs of state support for tourism, improve tourism infrastructure, competently use and reproduce tourist resources.