Перегляд TOURISM UNDER CONDITIONS OF UNCERTAINTY : FROM THEORY TO PRACTICE по назві
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A NEW ROLE OF STATE REGULATION OF TOURISM IN THE POST-PANDEMIC ERA
(2021-05-12)During the Covid-19 pandemic in all countries of the world and Ukraine in particular, this industry almost stopped working. The process of state regulation of tourism requires the implementation of a set of organizational, ... -
ALGORITHM OF FORMATION OF MARKETING STRATEGY OF THE TOURIST ENTERPRISE
(2021-05-12)In the tourism industry, we can state a certain freedom of strategic choice: to pursue limited or broad marketing goals, to use the competitive advantages of low costs or their differentiation. Some of the approaches can ... -
ANALYSIS OF STRATEGIC DIRECTIONS OF TOURISM DEVELOPMENT IN A PANDEMIC CONDITION
(2021-05-12)Due to the COVID-19 pandemic, the development of the tourism industry is under serious threat. It is possible to get out of the crisis situation only with new specific approaches to the organization of tourist activity. After ... -
ASSESSMENT OF PROSPECTS FOR THE DEVELOPMENT OF SOCIAL TOURISM IN UKRAINE
(2021-05-12)Tourism today has the character of a social orientation of the development goals of modern society. World experience shows that social tourism implements state support measures and can successfully develop in the interests ... -
CONFLICT AS A FACTOR OF COMMUNICATION DEVELOPMENT IN TOURISM
(2021-05-12)In conflict situations, each interested person tries to defend the own opinion and achieve the own goals. In touristic sector a tourist would like to pay less but to obtain more touristic services. Any person in this case ... -
COVID-19 AND PREDICTING SUSTAINABLE TOURISM RECOVERY: ADDITIVE MODEL
(2021-05-12)The pandemic has revealed an opportunity for more diversified, ‘slower’, smaller, and more authentic experiences. We need to engage in a collective reflection on the future of tourism and on the sensitive links between ... -
COVID-19 PANDEMIC AND RELIGIOUS TOURISM: PRESENT AND FUTURE
(2021-05-12)Pandemic has temporarily halted and probably radically changed the way religious travel and rituals take place, there are at least three reasons why pilgrimage and religious tourism will not experience any long-term negative ... -
CURRENT PROBLEMS OF STANDARDIZATION, CERTIFICATION AND CLASSIFICATION IN TOURISM
(2021-05-12)In order to form a dynamically growing tourism industry in Ukraine and increase the demand for these services around the world, it is necessary to internationally recognize the results of various enterprises in the field ... -
DIGITALTOURISM AS A NEW OPPORTUNITY FOR TOURISM DEVELOPMENT IN COMPLEX AND UNCERTAIN MARKET CONDITIONS
(2021-05-12)The development of digital tourism has allowed much stronger competition than before. Digital tourism has profoundly changed travel agencies. The digital transformation has enabled a multiplicity of innovative start-ups ... -
FORMATION OF KEY DEVELOPMENT FACTORS OF TOURIST INFRASTRUCTURE DURING THE PERIOD OF PANDEMIC IN GERMANY
(2021-05-12)This article allows us to make a conclusion that even in the conditions of pandemic, tourism exists and develops. Internal tourism and international tourism from the nearby European countries prosper In Germany. The pandemic ... -
GASTRONOMY IN TOURISM
(2021-05-12)The marketing opportunities to gastronomy tourism are being developed by the countries given importance to that issue. Tourists' wishes to experience the local tastes in the destinations and accommodation facilities have ... -
HISTORICAL AND CULTURAL HERITAGE OF THE COUNTRY AS A RESOURCE FOR THE DEVELOPMENT OF MODERN TOURISM
(2021-05-12)The historical and cultural heritage of the country is exactly where to invest, and it will pay off after all, every country has buffets, swimming pools and sunbeds, and the historical and cultural heritage is something ... -
MANAGEMENT DEVELOPMENT OF MEDICAL AND HEALTH-IMPROVING TOURISM
(2021-05-12)The most important areas of effective management of the field of medical and health-improving services is the development and implementation of projects and programs for their development, providing an organizational and ... -
NATURAl, HISTORICAL AND CULTURAL BRANDS IN UKRAINE
(2021-05-12)Place branding is a sphere where such things as templates, borders or even copies are not required. The idea of the brand must correspond to the singularity of a certain territory or place. Therefore, forming the brand of ... -
NATURAL, HISTORICAL AND CULTURAL BRANDS OF PAVLOGRAD REGION
(2021-05-12)In the conditions of a competitive struggle between cities, regions and countries, the problem of reproducing a unique and attractive image of the territory is actualized. Ukrainian cities have a unique cultural and creative ... -
NNOVATIONS IN TOURISM
(2021-05-12)Innovative technologies in the tourism industry are a requirement of the time, which allows not only to improve the quality of services, but also to rationally use all available resources for both tourists and tourism ... -
PRACTICAL MODELS OF EFFECTIVE CRISIS MANAGEMENT AND BUSINESS IN TOURISM
(2021-05-12)From the standpoint of managerial influence, the dynamic aspect of the development of crisis phenomena is becoming increasingly important as a consequence of the development of negative trends that can develop over time ... -
PROBLEMS OF ECOLOGICAL TOURISM DEVELOPMENT IN UKRAINE
(2021-05-12)We can also see the lack of established and working mechanisms that would ensure a constant connection between the owner of the farmstead, who is interested in selling their services and a client who wants to relax in one ... -
PROSPECTS FOR THE DEVELOPMENT OF RURAL TOURISM IN THE DNEPROPETROVSK REGION
(2021-05-12)An important part of tourism development planning is the effective implementation of «pilot» projects for rural recreation, which are carried out by the regional communal enterprise (RCE) «Center for Green Tourism and Folk ... -
PROSPECTS FOR THE DEVELOPMENT OF TOURISM IN THE CONDITION OF DIGITAL TRANSFORMATION
(2021-05-12)Digital and innovative technologies can significantly increase the level of development of the tourism sector, improve the quality of services and increase the competitiveness of tourism enterprises.